91´óÉñ

I currently study a PhD within the University of Edinburgh Business School's Department of Marketing. My research explores the potential role that voluntary-led, community-organised food organisations across Scottish cities play in issues of spatial food access. I synthesise two approaches to food desert phenomenology, the former is a spatial/analytic approach that examines access issues from the perspective of GIS mapping and the latter is a sociocultural approach that examines food access through the perspective of participants themselves. Therefore, my work intends to map the lived experiences of participant residents to Third Sector Food Organisations [TSFO] in Scotland to scale up models of community-based food provisions. 

Along with my PhD research, I hold two Teaching Assistant posts. The first is held at The University of Edinburgh Business School for the academic year 2023-2024 where I assistant teach two courses: International Business and Planning for a Startup. My second post is at Heriot-Watt University [Edinburgh Business School] and continues on an ad-hoc basis. There, I teach an assortment of marketing courses at UG and MSc-levels and also have marking responsibilities for 91´óÉñ-level courses. 

Lastly, I participate in the MSc Research Mentorship program wherein I help a small group of MSc students develop their research focus and synthesise ideas into an attractive and articulate research poster. 

First and foremost, I study marketing with the motivation of improving community inclusion, well-being, and transparency of knowledge exchange. My marketing education thus far has given me the necessary tools, skills, knowledge, and perspective on scalable problems, concepts, and phenomenonology which pushes the boundaries of knowledge creation and exchange. In studying for my PhD and maintaining ambitions to produce actionable research outputs and teach, I realise that my motivations for studying marketing are inherently people-oriented as opposed to institution-oriented. I first graduated with a Bachelors in Marketing from The College of New Jersey and then proceeded to study my Masters in Marketing from 2020-2021 at the University of St Andrews. Following the completion of my Masters, I spent a gap year as a farmer's apprentice wherein I learned basic skills in land cultivation, horticulture, and agriculture. A period of self-reflection in understanding how to enact my love for marketing science in a socially impactful way helped me to realise my life ambition of pursuing a career in higher education. My research focus -- people, place and food.